Award Winning Design: Tangerine Tango is Color of the Year
Posted on Tue, May 08, 2012
Pantone has selected the 2012 Color of the Year and the winner is “Tangerine Tango.” Each year the design giant gives one lucky shade the credit it deserves while also highlighting trends in various design markets. Industries such as fashion, interior design, digital design, package design and creative advertising take note of the popular color each year to incorporate into marketing campaigns.
This year’s winner is “Sophisticated, dramatic and seductive, Tangerine Tango marries the vivaciousness and adrenalin rush of red with the friendliness and warmth of yellow, to form a high-visibility, magnetic hue that emanate heat and energy,” as described by Pantone.
It is so important for many facets of design to stay on trend when producing innovative design solutions for clients. Consumers are taking tremendously to this vibrant color, so it is helpful for brand strategy to incorporate this color if it suits your business’s story.
At infinitee, our award winning design has elevated our clients to the top of their respective industries. It is amazing how color can tell a story. As a creative marketing firm, we are always staying ahead of the trends so that your business can engage consumers more effectively. If you need to update your look, infinitee’s innovative design solutions could be just what you need. Call us at 404-231-3481.
Blog Author - Jocelyn Smith
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