INsights: Trends

Beyond Traditional|Retail Marketing|Thought Leadership|Trends|

3 Ways Retail Brands Have Adapted to Consumers’ New Buying Behaviors

Consumer behavior is erratic at best. Now, more than ever, companies are wondering how to connect, create and communicate to stay relevant. Learn how two retailers have adapted to changes in consumer behavior and have come out on top of their industries.

Beyond Traditional|Digital Marketing|Thought Leadership|Trends|

2020 Vision — How COVID-19 is Changing Tech for Business

While so much of our daily life feels stuck in neutral, technology development has shifted into overdrive to meet the demands of our “new normal”. From retail to senior living facilities, read about three technology trends our clients are exploring to help minimize contact and maximize customer experience.

Real Estate Marketing|Thought Leadership|Trends|

4 Tips for Navigating Social Media During COVID-19

Here are 4 tips that we’re seeing and have found to be the most engaging, impactful and effective so far for navigating social media during COVID-19.

Trends|

Pantone’s 2020 Color of the Year and What it Means to Marketers

infinitee looks to Pantone’s 2020 Color of the Year for inspiration in marketing, branding and creative concepts across all verticals of business.

infinitee|Trends|

Our Favorite Things | Holiday Gifts Inspired by infinitee

With the Holidays upon us, we’ve put together a few of some of our team’s favorite gift giving items this Holiday Season. Happy Shopping and Happy Holidays!

Digital Marketing|Trends|

Brace for Impact | Part 1 of 4: Facebook Advertising Trends – First-Party Data

It hasn’t been long since Facebook was under fire for privacy issues and under even more pressure to do something about it. New policies, adjustments and settings have impacted, and continue to impact, advertisers just as much as users. Advertisers are facing an ever-changing landscape as Facebook continues to roll out new regulations, placements, and

Digital Marketing|Trends|

Brace for Impact | Part 2 of 4: Facebook Advertising Trends – Special Category Advertisers

Last week we discussed First-Party Data as our first trend in Facebook Advertising. Click here in case you missed it. This week we dive into another trend that several of our clients (and maybe you) fall into – Special Category Advertisers – and what this means for your social campaigns. Trend #2: Special Category Advertisers

Digital Marketing|Trends|

Brace for Impact | Part 3 of 4: Facebook Advertising Trends – Facebook Search Ad Placement

Welcome back! So far we have covered the value of First-Party Data and how to use it, as well as Special Category Advertisers. Our third Facebook Advertising Trend is new to everyone – we’re talking Facebook Search Ad Placements. Trend #3: Facebook Search Ad Placements Ads in Facebook Search Results are now open to all

Digital Marketing|Trends|

Brace for Impact | Part 4 of 4: Facebook Advertising Trends – Stories Creative

Welcome to the conclusion of our 4-Part Series on Facebook Advertising Trends… Stories Creative. Facebook and Instagram stories are rising to the top of the most effective ad placements and are growing 15x faster than newsfeed sharing.

Senior Living|Trends|

Seniors Housing Event Top 5 Takeaways

Vince Vitti, infinitee’s Vice President of Business Development, recently attended two real estate conferences in Atlanta. Read Vince’s Top 5 Takeaways.