Step Aside, Men. It’s Our Turn to Shine.

Brand Building|infinitee|Thought Leadership|
Business Women Wardrobes

Yet another revolution is taking the business world by storm and it has nothing to do with technology. The Center for an Urban Future recently published a study that reveals a dramatic surge in women entrepreneurs in the nation’s top 25 largest cities.

Women entrepreneurs of all ages, races and ethnicities are flooding virtually every industry across the country, opening their own businesses, creating jobs and contributing substantially to the country’s economy.

In the decade from 2002 to 2012, the number of women-owned businesses in the United States grew drastically by 52%. This statistic amounts to 928 new business every day, creating over 1,290,245 new jobs, and $90,191,545 billion in payroll to the nation’s economy.

The study also highlights Atlanta as the city with the third-fastest growth rate for women-owned business. Between the years 2007 and 2012, the number of women-owned business grew by a whopping 65%. That’s more than double the rate of the national average of 27%. Regarding average revenues per women-owned business, Atlanta ranks 15th with average sales reaching $135,722, only $8,009 below the national average of $143,731. The peach state capital ranks 20th in total number of women-owned firms at 28,172. New York City ranks first with 413,899 women-owned business.


infinitee is a women-owned business founded by Jocelyn Smith (CEO) and Barbara McGraw (CMO) in 1989 who wanted to pursue their passion for providing integrated marketing solutions to clients. Together, their creativity, aptitude for business, and insightful strategic approach have made infinitee what it is today: an award-winning, full-service advertising agency that specializes in improving brands, their communications and customer experiences. We are not surprised about the rising trend of female entrepreneurs and proud to be considered one of the women-owned businesses contributing to such impressive numbers.

If you have a passion for improving brands, consumer experiences, and strong client service, then we want you on our team. We are looking for a self-starter Brand Manager who can handle our growing list of clients. To see the full job description, visit this link. For any questions, please contact Barbara McGraw at 404-231-3481.


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