INsights: B2C

Brand Building|Content Development|Digital Marketing|infinitee|

Harrison Homes: A Fresh Brand for Atlanta’s Boutique Residential, Custom Homebuilder

Get a glimpse and see the details of infinitee’s brand refresh for Harrison Homes, an Atlanta boutique residential, custom homebuilder.

Retail Marketing|Trends|

2018 Retail Holiday Trends Outlook

Bain & Company is forecasting 4.8% to 5.2% growth in US retail sales this holiday season, which is significantly higher than the 10-year average of 2.9%. Macroeconomic indicators such as increases in total retail growth, low unemployment rates, rising wages and high consumer confidence, indicate this holiday season will send more people shopping. We hope

3 Ways to Optimize Community Experience Using Mobile AI
Digital Marketing|infinitee|Multifamily|

3 Ways to Optimize Community Experience Using Mobile AI

This blog was written in partnership with April LaMon of Alosant. We recently had the pleasure of partnering with Alosant on a joint project and look forward to many more opportunities in the future.. FACT: Nearly 80%[1] of Americans own a smartphone connecting them to the rest of the world. Imagine if those smartphones could

Content Development|infinitee|Multifamily|

Immerse Yourself in this Underwater Photoshoot

infinitee was engaged by Gables Residential to create an upscale and unique collateral piece for the marketing and leasing initiatives of one of their newest properties, Gables Columbus Center in Coral Gables, Florida. With a tagline of “Immerse Yourself in Elegance”, the use of striking underwater fashion images was proposed to support the messaging. The

Coastal Culture Advertising

infinitee Client, Grand Boulevard at Sandestin®, wins 2017 ICSC MAXI Silver Award for Cause Related Marketing

infinitee client, Grand Boulevard at Sandestin®, wins the International Council of Shopping Centers (ICSC) Silver MAXI Award for Cause Related Marketing for its entry titled A Passion for Arts, Entertainment and Charity on Sunday, May 21, 2017. Grand Boulevard with the help of agency partner, infinitee Communications, Inc., assigned a unique brand identity to the Coastal

Digital Marketing|Thought Leadership|

Brick-and-mortar Gets a Digital Makeover

One of the biggest topics in retail for 2016 is the rise of e-commerce. New technology and the digitization of the industry will bring a lot of change to the retail industry in the coming year. Some predictions for the direction of e-commerce in the new year include: Facebook will surpass YouTube for branding. Facebook

Digital Marketing|infinitee|Retail Marketing|

infinitee Executes Successful Shopping Center Social Media Campaigns

infinitee, a full-service, strategic marketing agency in Atlanta, GA, executed multiple cost-effective fall and holiday digital media campaigns for its shopping center clients, The Avenue Murfreesboro and Specialty Shops SouthPark.

infinitee|Mixed-Use|Real Estate Marketing|Thought Leadership|

Atlanta Real Estate Boomers

2015 marks the year of the boomers. No, we’re not talking about population trends; we’re talking about the commercial and retail real estate industry in the greater Atlanta area. Atlanta’s retail market alone is booming, reaching peak statistics since the mid-2000s. The city’s retail occupancy is the highest it has been in seven years, and

Digital Marketing|infinitee|

infinitee Develops Strategic Social Media Contest for United Bank

infinitee strategized and implemented a successful social media contest to introduce United Bank’s new-to-market Interactive Teller Machines (ITM) to its customers.