INsights: Social Media

Activations|Digital Marketing|Thought Leadership|Trends|

INSTAGRAM STORIES: THE SHOW MUST GO ON

Instagram Stories, an innovative social media feature, expands the power of brand visuals where consumers and businesses are increasingly intersecting.

Brand Building|Senior Living|

SOONER STATION: THAT’S THE SPIRIT!

Sooner Station, a first-of-its-kind, alumni-based senior-living community that will connect with mind, body and spirit, gets the premium marketing connection.

Activations|Brand Building|Content Development|Digital Marketing|Senior Living|

Senior Living Spotlight: Peachtree Hills Place

Our “INsights: Senior Living” series has doubled-down on the marketing and seniors housing industries with new ideas on integrating technology, strategic perspectives, and branding best practices. This week, we’re wrapping up with a detailed look at this advice in action at Peachtree Hills Place and The Terraces at Peachtree Hills Place (its on-site continuing care residences) in Atlanta, GA.

Brand Building|Content Development|Digital Marketing|infinitee|

Harrison Homes: A Fresh Brand for Atlanta’s Boutique Residential, Custom Homebuilder

Get a glimpse and see the details of infinitee’s brand refresh for Harrison Homes, an Atlanta boutique residential, custom homebuilder.

Real Estate Marketing|Thought Leadership|Trends|

4 Tips for Navigating Social Media During COVID-19

Here are 4 tips that we’re seeing and have found to be the most engaging, impactful and effective so far for navigating social media during COVID-19.

Brand Building|Digital Marketing|infinitee|Mixed-Use|Retail Marketing|

What’s New Along the Boulevard? An Updated Brand for Miramar Beach’s Premier, Mixed-Use Destination, for Starters.

Grand Boulevard, a $500 million, mixed-use lifestyle center, was ready to take its brand image to the next level in 2019. infinitee’s response…. Challenge accepted!

Digital Marketing|Trends|

Brace for Impact | Part 1 of 4: Facebook Advertising Trends – First-Party Data

It hasn’t been long since Facebook was under fire for privacy issues and under even more pressure to do something about it. New policies, adjustments and settings have impacted, and continue to impact, advertisers just as much as users. Advertisers are facing an ever-changing landscape as Facebook continues to roll out new regulations, placements, and

Digital Marketing|Trends|

Brace for Impact | Part 2 of 4: Facebook Advertising Trends – Special Category Advertisers

Last week we discussed First-Party Data as our first trend in Facebook Advertising. Click here in case you missed it. This week we dive into another trend that several of our clients (and maybe you) fall into – Special Category Advertisers – and what this means for your social campaigns. Trend #2: Special Category Advertisers

Digital Marketing|Trends|

Brace for Impact | Part 3 of 4: Facebook Advertising Trends – Facebook Search Ad Placement

Welcome back! So far we have covered the value of First-Party Data and how to use it, as well as Special Category Advertisers. Our third Facebook Advertising Trend is new to everyone – we’re talking Facebook Search Ad Placements. Trend #3: Facebook Search Ad Placements Ads in Facebook Search Results are now open to all

Digital Marketing|Trends|

Brace for Impact | Part 4 of 4: Facebook Advertising Trends – Stories Creative

Welcome to the conclusion of our 4-Part Series on Facebook Advertising Trends… Stories Creative. Facebook and Instagram stories are rising to the top of the most effective ad placements and are growing 15x faster than newsfeed sharing.