INsights: website development

Brand Building|Senior Living|

SOONER STATION: THAT’S THE SPIRIT!

Sooner Station, a first-of-its-kind, alumni-based senior-living community that will connect with mind, body and spirit, gets the premium marketing connection.

Brand Building|infinitee|Press|Senior Living|

infinitee, MedCore Partners & Integral Senior Living to Launch a Spirited Oklahoma Senior Living Community

Roll call! See the details on our latest partnership for Sooner Station, a spirited senior living community for University of Oklahoma alumni.

Activations|Brand Building|Content Development|Digital Marketing|Senior Living|

Senior Living Spotlight: Peachtree Hills Place

Our “INsights: Senior Living” series has doubled-down on the marketing and seniors housing industries with new ideas on integrating technology, strategic perspectives, and branding best practices. This week, we’re wrapping up with a detailed look at this advice in action at Peachtree Hills Place and The Terraces at Peachtree Hills Place (its on-site continuing care residences) in Atlanta, GA.

Digital Marketing|Thought Leadership|

Perception vs Experience: UX Will Make or Break your 2021 Google Ranking

Google recently announced their 2021 ranking algorithm will include weighted factors that assess the user’s perception, as well as the built-in UX, of every single webpage. These factors will be taken as part of your site’s holistic engagement and ultimately have some deciding impact on how high (or low) your page ranks in search. Read about our top discussions on the announcement and how we foresee blending this into our clients’ strategies.

Brand Building|Content Development|Digital Marketing|infinitee|

Harrison Homes: A Fresh Brand for Atlanta’s Boutique Residential, Custom Homebuilder

Get a glimpse and see the details of infinitee’s brand refresh for Harrison Homes, an Atlanta boutique residential, custom homebuilder.

Brand Building|Digital Marketing|infinitee|Mixed-Use|Retail Marketing|

What’s New Along the Boulevard? An Updated Brand for Miramar Beach’s Premier, Mixed-Use Destination, for Starters.

Grand Boulevard, a $500 million, mixed-use lifestyle center, was ready to take its brand image to the next level in 2019. infinitee’s response…. Challenge accepted!

500 Harbour Island Branding
Brand Building|infinitee|Multifamily|Real Estate Marketing|

A Branding Story: 500 Harbour Island

Our longstanding client, Gables Residential, brought us a unique opportunity in 2016—brand and market a new residential development on the very last piece of available real estate on Harbour Island in Tampa, Florida. Wow. For those of you unfamiliar with Harbour Island, it has its very own zip code (33602) acting as a sub-district within

E-Commerce Gen-X
Digital Marketing|Thought Leadership|

E-Commerce Advertising: Don’t Ignore Gen-X

Tech-savvy Millennials were the age group on every marketer’s mind in 2016 especially when it comes to e-commerce. However, older generations like Gen-X and the Baby Boomers actually account for a significant amount of online spending, and according to Business insider, 25% of mobile shoppers are over the age of 55. So what does this mean