Geyer Morris was on the fast track, but the brand hadn’t left the starting line. They needed a refresh to reflect their progress that not only appealed to clients, but also investors honing in on three pillars – a new positioning statement, their amazing team and progressive projects.
True to ourselves, we thought through every detail utilizing powerful content and visuals to take their brand into a league of its own. We focused on promoting the company’s experience, unique approach to development and proven record of exceeding expectations.
We started with research and due diligence to find a point of difference that led us to a stronger, updated positioning statement: PROVEN. PROGRESSIVE. PASSIONATE. We made this front and center on a new website, investor model capabilities presentation, brochures, business cards and more. And yes, the new tagline, team and projects were always at the focus. Take a look and see the final products.